Little Green Book of Getting Your Way: How to Speak, Write, Present, Persuade, Influence, and Sell Your Point of View to Others (Jeffrey Gitomer's Little Books)

by: Jeffrey Gitomer
Little Green Book of Getting Your Way: How to Speak, Write, Present, Persuade, Influence, and Sell Your Point of View to Others (Jeffrey Gitomer's Little Books)
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Product Description:
Following in the bestselling footsteps of Little Red Book of Selling, Little Red Book of Sales Answers, Little Black Book of Connections, and The Little Gold Book of YES! Attitude, Jeffrey Gitomer's The Little Green Book of Getting Your Way digs deep into the 9.5 elements that make persuasion, and getting your way, happen. By breaking down the elements, the reader will begin to understand, take action, become proficient, and then master the ability to persuade. Because persuasion occurs in so many different areas of life and business, Gitomer leads the reader from mental readiness to the principles of getting your way and the power that persuasion offers. He challenges the reader to prepare before they present, to prepare before they try to persuade. He demonstrates how to change a presentation into a performance and shows how this can be done in any environment. But because persuasion most often takes place in business, he draws special emphasis to the reader's ability to write and sell persuasively. The book talks about the persistence that enables winning persuasion.He brings the Benjamin Franklin quote "If at first you don't succeed, try, try again" to the Gitomer level of "You only fail when you decide to quit," and the book ends challenging the reader how to think about excellence and eloquence.It will be up to the reader to take advantage of the opportunity and harness the power.


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Customer Reviews
Average Rating: out of 5 stars
Rating: 5 out of 5 stars - Great Advice and Lots of Action Items
Great book! Fast read with lots of useful information. Gitomer gives you all the tools you need to write, speak, present, persuade, influence, and sell better. I am 21 years old with a new job in sales and this book really helped me focus on selling the right way, it is all about the customer, not me. This book really help me understand what it takes to be interested in the other person and to be genuine because that is how you make sales, not by being pushy and trying to reach your quota.
... Read More

Rating: 3 out of 5 stars - A beginner's guide to the art of persuasion
Jeffrey Gitomer has written numerous "Little" books on sales and motivational techniques, all titled with signature colors. These books provide straightforward encouragement in a jovial tone. Gitomer offers you information and confidence; he's not so interested in depth. His mission is to teach the uninformed, the unskilled, the shy and the wary how to be persuasive for their own profit. He opens the door into public speaking and presentations, and tries to imbue his readers with self-assurance by ... Read More

Rating: 5 out of 5 stars - In the 2009 economy, this book has become a survival kit.
I recommend this book with two others: Ed Brodow's Negotiation Boot Camp: How to Resolve Conflict, Satisfy Customers, and Make Better Deals and Dave Lakhani's Persuasion: The Art of Getting What You Want.

Let's get one thing straight right up front: NONE of this will work if you don't provide value, if you're not offering your best.

In 2009, you can be the greatest, most skilled, most capable person on two legs, and still find yourself standing out in the cold. You need to ... Read More

Rating: 1 out of 5 stars - Getting your way? Or acting out like a spoiled brat?
The title of the book is a mouthful: Little Green Book of Getting Your Way: How to Speak, Write, Present, Persuade, Influence, and Sell Your Point of View to Others.

And to be honest, I haven't read it. This isn't a review of the book but rather the author. I've had the pleasure [some would say displeasure] of interacting with this gentleman in a customer service capacity. I find it quite odd and peculiar that you have a man instructing others on how to speak, persaude and influence when ... Read More

Rating: 4 out of 5 stars - Good Book On The Art Of Persuasion
"Little Green Book of Getting Your Way" by Jeffrey Gitomer focuses on how to influence others to your point of view.I have read other Gitomer titles and while "Little Green Book" is not my personal favorite, there are some important bits of information:

1.Components of persuasion.
2.Principles of influencing others and persuasive writing.
3.6 guidelines for a compelling presentation.
4.Elements of an effective Power Point presentation.
5.Reasons why people ... Read More

 
 
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