Competing in a Flat World: Building Enterprises for a Borderless World
by: Victor K. Fung, William K. Fung, Yoram (Jerry) Wind
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"This is essential reading for anyone seeking to compete--and succeed--in the fl at world."--John Hagel, Chairman of Deloitte Center of Innovation "Competing in a Flat World provides an extraordinary glimpse into a new kind of organizational architecture, one built around the notion of orchestrating resources you don't control and doing so in a way that builds both trust and agility. This architecture may well turn out to be the dominant model of the firm for the 21st century. This book is a must read for anyone who wants to compete in a flat world. Every chapter details new and powerful ideas."--John Seely Brown, Former Chief Scientist of Xerox Corporation and coauthor of The Only Sustainable Edge "We are led by unstoppable economic forces to connect our resources to form smart networks, either wired or unwired. The authors bring forward the notion of 'network orchestration,' an almost one-size-fits-all strategy for organizations to survive and excel in an ever-flattening world."--John Chen, Sybase Chairman, CEO and President In the "flat world," everything changes!above all, what it takes to run a winning company.Success is less about what the company can do itself and more about what it can connect to.Find out how it's done, from the company that pioneered "flat world" success, Li & Fung, which produces more than $8 billion in garments and other goods for the world's top brands and retailers--without owning a single factory. Victor and William Fung and Jerry Wind, author of the best-selling The Power of Impossible Thinking, reveal how they've replaced "old-fashioned" infrastructure and huge employee bases with a fluid, ever-changing network that can design, manufacture, and deliver almost anything, anywhere. The key to success in this world is a set of principles for "network orchestration," described for the first time in this book. They examine how these principles can be applied in manufacturing, services and other industries. They show how to build and orchestrate your own world-class global network. * Compete "network vs. network"--and win!* Create a "big-small" company that combines scale and agility * Forge loose-tight relationships with suppliers * Balance control with empowerment, stability with renewal * Manage the "bumps" in the flat world--from politics to terrorism Visit the authors' website: www.competinginaflatworld.net
"This is essential reading for anyone seeking to compete--and succeed--in the fl at world."--John Hagel, Chairman of Deloitte Center of Innovation "Competing in a Flat World provides an extraordinary glimpse into a new kind of organizational architecture, one built around the notion of orchestrating resources you don't control and doing so in a way that builds both trust and agility. This architecture may well turn out to be the dominant model of the firm for the 21st century. This book is a must read for anyone who wants to compete in a flat world. Every chapter details new and powerful ideas."--John Seely Brown, Former Chief Scientist of Xerox Corporation and coauthor of The Only Sustainable Edge "We are led by unstoppable economic forces to connect our resources to form smart networks, either wired or unwired. The authors bring forward the notion of 'network orchestration,' an almost one-size-fits-all strategy for organizations to survive and excel in an ever-flattening world."--John Chen, Sybase Chairman, CEO and President In the "flat world," everything changes!above all, what it takes to run a winning company.Success is less about what the company can do itself and more about what it can connect to.Find out how it's done, from the company that pioneered "flat world" success, Li & Fung, which produces more than $8 billion in garments and other goods for the world's top brands and retailers--without owning a single factory. Victor and William Fung and Jerry Wind, author of the best-selling The Power of Impossible Thinking, reveal how they've replaced "old-fashioned" infrastructure and huge employee bases with a fluid, ever-changing network that can design, manufacture, and deliver almost anything, anywhere. The key to success in this world is a set of principles for "network orchestration," described for the first time in this book. They examine how these principles can be applied in manufacturing, services and other industries. They show how to build and orchestrate your own world-class global network. * Compete "network vs. network"--and win!* Create a "big-small" company that combines scale and agility * Forge loose-tight relationships with suppliers * Balance control with empowerment, stability with renewal * Manage the "bumps" in the flat world--from politics to terrorism Visit the authors' website: www.competinginaflatworld.net
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Customer Reviews
Average Rating:

Rating:
- It can be done.......
I purchased this book after reading The World is Flat by Friedman.I was looking for a more practical guide to competing in the "flat world".This book is not a practial guide!It only serves to affirm Friedmans notion of a flat world and provides what ammounts to one companies success within the flat world.Unlike Friedman's book, this book gives very limited examples of successful companies that have prospered in the Flat World.
Now for some positive - It does show you that at ... Read More
Rating:
- Much better than propaganda but worse than the average business cases
As somebody who had lived in Hong Kong for decades experiencing the evolution of its textile and clothing industry, I did expect much more from this book about how Li&Fung turned itself to be debatably one of the most successful trading house, supply chain or "network orchestrator" as the authors crown themselves in the world. Little had been talked about how it had taken advantage of the opening of Mainland China and the pool of low cost Textile and Clothing human resources in the Greater China Region, ... Read More
Rating:
- The idea is nice, but what happens when your musicians form a competing orchestra?
Yes, the global communications and logistics systems does make it easier and even necessary to involve the globe in your manufacturing, marketing, and distribution systems.The idea of the "Flat World" is now in everyone's vocabulary, but I think it is a bit overdone.Just because information CAN be communicated anywhere, made in more places than ever before, and shipped from and to almost anywhere, does not mean that anywhere is equivalent everywhere.
Still, I think this book is interesting ... Read More
Rating:
- Strategic and Operating Principles of Supply Chain Orchestration
What is supply chain orchestration?It's an outsourced service that some use in fragmented supply markets to have someone else select and manage a supply chain for each purchase order.For example, a retailer wants to offer a supply of pants in various styles and sizes.Rather than bid among hundreds of suppliers for raw material, zippers, buttons, sewing, and packaging, the retailer might hire a supply chain orchestrator to perform those roles for a fixed price per garment.Although buying the supplies well ... Read More
Rating:
- How to Thrive Through a Sustainable Network Amid the Ongoing Pressures of Globalization
Victor and William Fung, group chairman and group managing director respectively of a Hong Kong-based multinational corporation specialized in sourcing, have partnered with Jerry Wind, a Wharton marketing professor and co-author of the illuminating The Power of Impossible Thinking: Transform the Business of Your Life and the Life of Your Business (2005) about strategic inflection points, to provide an exceptional how-to book focused on drilling down globalization to the level of existing businesses. The Fung brothers ... Read More
- It can be done.......I purchased this book after reading The World is Flat by Friedman.I was looking for a more practical guide to competing in the "flat world".This book is not a practial guide!It only serves to affirm Friedmans notion of a flat world and provides what ammounts to one companies success within the flat world.Unlike Friedman's book, this book gives very limited examples of successful companies that have prospered in the Flat World.
Now for some positive - It does show you that at ... Read More
- Much better than propaganda but worse than the average business casesAs somebody who had lived in Hong Kong for decades experiencing the evolution of its textile and clothing industry, I did expect much more from this book about how Li&Fung turned itself to be debatably one of the most successful trading house, supply chain or "network orchestrator" as the authors crown themselves in the world. Little had been talked about how it had taken advantage of the opening of Mainland China and the pool of low cost Textile and Clothing human resources in the Greater China Region, ... Read More
- The idea is nice, but what happens when your musicians form a competing orchestra?Yes, the global communications and logistics systems does make it easier and even necessary to involve the globe in your manufacturing, marketing, and distribution systems.The idea of the "Flat World" is now in everyone's vocabulary, but I think it is a bit overdone.Just because information CAN be communicated anywhere, made in more places than ever before, and shipped from and to almost anywhere, does not mean that anywhere is equivalent everywhere.
Still, I think this book is interesting ... Read More
- Strategic and Operating Principles of Supply Chain OrchestrationWhat is supply chain orchestration?It's an outsourced service that some use in fragmented supply markets to have someone else select and manage a supply chain for each purchase order.For example, a retailer wants to offer a supply of pants in various styles and sizes.Rather than bid among hundreds of suppliers for raw material, zippers, buttons, sewing, and packaging, the retailer might hire a supply chain orchestrator to perform those roles for a fixed price per garment.Although buying the supplies well ... Read More
- How to Thrive Through a Sustainable Network Amid the Ongoing Pressures of GlobalizationVictor and William Fung, group chairman and group managing director respectively of a Hong Kong-based multinational corporation specialized in sourcing, have partnered with Jerry Wind, a Wharton marketing professor and co-author of the illuminating The Power of Impossible Thinking: Transform the Business of Your Life and the Life of Your Business (2005) about strategic inflection points, to provide an exceptional how-to book focused on drilling down globalization to the level of existing businesses. The Fung brothers ... Read More
