Innovation to the Core: A Blueprint for Transforming the Way Your Company Innovates
by: Peter Skarzynski, Rowan Gibson
List Price: $35.00
Prices subject to change.
Price: $23.10
You Save: $11.90 (34%)Prices subject to change.
Availability: Usually ships in 24 hours
Product Description:
If you're like most business leaders, innovation now tops your corporate agenda. But despite all the talk and excitement about the importance of innovation, managers have so far found scant help for innovating in a systematic way that fuels consistent growth and sustained success.
In Innovation to the Core, Strategos CEO Peter Skarzynski and business strategist Rowan Gibson change all that. They share the accumulated wisdom from Strategos--the consulting firm Skarzynski co-founded with Gary Hamel that helps clients instill innovation into their very core. Drawing on a wealth of stories and examples, the book shows how companies of every stripe have overcome the barriers to successful, profitable innovation. You'll find parts devoted to crucial topics--such as how to organize the discovery process, generate strategic insights, enlarge your innovation pipeline, and maximize your return on innovation. Frequent hands-on tools--frameworks, checklists, probing questions--help you put the book's ideas into action.
Crafted in close coordination with Gary Hamel--the man who Fortune magazine has called "the world's leading expert on business strategy"--Innovation to the Core is the definitive fieldbook for making innovation a core competence in your organization.
Click here to watch a trailer for Innovation to the Core: innovationtothecore.com/thebook/index.cfm?target=watchtheintro
"At last, a book that tells us what innovation really is and how we can embed it into the DNA of our companies. A splendid guidebook with terrific examples."
-John Naisbitt, author, Megatrends and Mindset!
"Until now, innovation has been a religion without a bible. Innovation to the Core aptly fills the void."
- Al Ries, coauthor, The Origin of Brands
"Innovation to the Core is what so many books about innovation have failed to be--a prescriptive 'how-to' that enables managers and executives to really understand what it takes to make innovation a core competency of their companies. The detailed examples ensure that readers relate the theory to the business realities."
-Kelly Duffin-Maxwell, Senior Vice President, Breakthrough Innovation, Kraft Foods, Inc.
If you're like most business leaders, innovation now tops your corporate agenda. But despite all the talk and excitement about the importance of innovation, managers have so far found scant help for innovating in a systematic way that fuels consistent growth and sustained success.
In Innovation to the Core, Strategos CEO Peter Skarzynski and business strategist Rowan Gibson change all that. They share the accumulated wisdom from Strategos--the consulting firm Skarzynski co-founded with Gary Hamel that helps clients instill innovation into their very core. Drawing on a wealth of stories and examples, the book shows how companies of every stripe have overcome the barriers to successful, profitable innovation. You'll find parts devoted to crucial topics--such as how to organize the discovery process, generate strategic insights, enlarge your innovation pipeline, and maximize your return on innovation. Frequent hands-on tools--frameworks, checklists, probing questions--help you put the book's ideas into action.
Crafted in close coordination with Gary Hamel--the man who Fortune magazine has called "the world's leading expert on business strategy"--Innovation to the Core is the definitive fieldbook for making innovation a core competence in your organization.
Click here to watch a trailer for Innovation to the Core: innovationtothecore.com/thebook/index.cfm?target=watchtheintro
"At last, a book that tells us what innovation really is and how we can embed it into the DNA of our companies. A splendid guidebook with terrific examples."
-John Naisbitt, author, Megatrends and Mindset!
"Until now, innovation has been a religion without a bible. Innovation to the Core aptly fills the void."
- Al Ries, coauthor, The Origin of Brands
"Innovation to the Core is what so many books about innovation have failed to be--a prescriptive 'how-to' that enables managers and executives to really understand what it takes to make innovation a core competency of their companies. The detailed examples ensure that readers relate the theory to the business realities."
-Kelly Duffin-Maxwell, Senior Vice President, Breakthrough Innovation, Kraft Foods, Inc.
Alternate Versions:
Related Items:
- The Game-Changer: How You Can Drive Revenue and Profit Growth with Innovation
- The New Age of Innovation: Driving Cocreated Value Through Global Networks
- The Future of Management
- Innovator's Guide to Growth: Putting Disruptive Innovation to Work (Harvard Business School Press)
- The Innovator's Toolkit: 50+ Techniques for Predictable and Sustainable Organic Growth
- see more
Browse for similar items by category:
- Books » Subjects » Business & Investing » By Publisher » Harvard Business School Press » Careers
- Books » Subjects » Business & Investing » By Publisher » Harvard Business School Press » Leadership
- Books » Subjects » Business & Investing » By Publisher » Harvard Business School Press » Management
- Books » Subjects » Business & Investing » Job Hunting & Careers » General
- Books » Subjects » Business & Investing » Job Hunting & Careers » General AAS
Customer Reviews
Average Rating:
Rating: - Innovative thinking about innovative thinking
I am among those who agree with Michael Porter that "the essence of strategy is choosing what not to do" and with Peter Drucker that "there is surely nothing quite so useless as doing with great efficiency what should not be done at all." These two observations are directly relevant to the material that Peter Skarzynski and Rowan Gibson present as they respond brilliantly to questions such as these:
1. How to create the preconditions for innovation?
2. How to establish a ... Read More
Rating: - Must Read!
Innovation is the new mantra from presidential candidates to common man on the street!All companies are looking for the next big breakthrough but do not have a clue where to start! Hamel's book -Future of Management - stressed that companies should not stop with innovation in product & process and should go beyond!In "Innovation to the Core, the authors have given us the blueprint on how to bring about breakthrough changes. Excellent for day to day reference!
Rating: - The step by step guide how to manage ideas
Must read for everyone looking for guidance in innovation process implementation. I'm using it in my workplace to setup processes from idea generation to implementation in real life. It's summaries my current innovation knowledge and really helped me to change the way we are approaching management of ideas and improvements in product and processes design.
Rating: - Methodical handbook for corporate innovation
Peter Skarzynski and Rowan Gibson have gathered a great deal of background information on innovation. Readers who know the literature on the subject will find many of their suggestions familiar. This is not a criticism, but rather a point of praise: The book intelligently synthesizes techniques for innovation drawn from a wide range of sources to provide an up-to-date set of conceptual tools. Skarzynski and Gibson integrate these tools into a smooth, methodical process that readers can apply immediately. ... Read More
Rating: - A Must Read for Success in the 21st Century!
Skarzynski and Gibson provide great insights into the challenges and opportunities associated with innovation.The information provided in this book is straightforward and insightful. Further, the concepts and components throughout the book are essential for successful organizations and leaders in the 21st Century.I use Innovation to the Core as a resource in my innovation and leadership consulting, writing, training, coaching and teaching.
It is a must read for anyone interested in moving ... Read More
- Innovative thinking about innovative thinkingI am among those who agree with Michael Porter that "the essence of strategy is choosing what not to do" and with Peter Drucker that "there is surely nothing quite so useless as doing with great efficiency what should not be done at all." These two observations are directly relevant to the material that Peter Skarzynski and Rowan Gibson present as they respond brilliantly to questions such as these:
1. How to create the preconditions for innovation?
2. How to establish a ... Read More
- Must Read!Innovation is the new mantra from presidential candidates to common man on the street!All companies are looking for the next big breakthrough but do not have a clue where to start! Hamel's book -Future of Management - stressed that companies should not stop with innovation in product & process and should go beyond!In "Innovation to the Core, the authors have given us the blueprint on how to bring about breakthrough changes. Excellent for day to day reference!
- The step by step guide how to manage ideasMust read for everyone looking for guidance in innovation process implementation. I'm using it in my workplace to setup processes from idea generation to implementation in real life. It's summaries my current innovation knowledge and really helped me to change the way we are approaching management of ideas and improvements in product and processes design.
- Methodical handbook for corporate innovationPeter Skarzynski and Rowan Gibson have gathered a great deal of background information on innovation. Readers who know the literature on the subject will find many of their suggestions familiar. This is not a criticism, but rather a point of praise: The book intelligently synthesizes techniques for innovation drawn from a wide range of sources to provide an up-to-date set of conceptual tools. Skarzynski and Gibson integrate these tools into a smooth, methodical process that readers can apply immediately. ... Read More
- A Must Read for Success in the 21st Century! Skarzynski and Gibson provide great insights into the challenges and opportunities associated with innovation.The information provided in this book is straightforward and insightful. Further, the concepts and components throughout the book are essential for successful organizations and leaders in the 21st Century.I use Innovation to the Core as a resource in my innovation and leadership consulting, writing, training, coaching and teaching.
It is a must read for anyone interested in moving ... Read More
