Who Reads Sports Illustrated?
Sports Illustrated is created for sports fans, but because of the exceptional writing and photography it appeals to almost everyone.Sports Illustrated's writers and photographers deliver award-winning coverage of sports and the human spirit.
What You Can Expect in Each Issue:
- Leading Off: Big bold photos that put you in the heart of the action.
- Dan Patrick: read funny but insightful interviews with Dan’s radio show guests from the world of sport.
- Scorecard: delivers an intriguing essay followed short snippets of sporting new and popular item such "They Said It", Sign of the Apocalypse", "For the Record" and "Pop Culture Grid".
- Inside: Gives the reader a closer look at the biggest games, names and happenings from the world of sports.
- Features: provide insightful previews , the story behind the game, investigative journalism such as breaking the Alex Rodriguez steroid scandal and powerful book excerpts.
- The Vault: through images and words, each week SI takes a look back at a memorable event and/or athlete from over 50 years of archives.
- Point After: closes the issue with an often funny, sometimes poignant and always entertaining essay from a stable of SI writers includingSelena Roberts, Phi Taylor andChris Ballard.
- NFL and College Football Previews
- NBA and College Basketball Previews
- MLB Preview
- NHL Preview
- Sportsman of the Year
- Swimsuit Issue
Magazine Layout:
Sports Illustrated is a spectacular mix of award-winning photography and world-class writing presented with clean, readable design.
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Contributors:
The Sports Illustrated editorial staff is comprised of the leading sports journalists of our era. Fans of the publication look forward to Peter King's NFL coverage; Tom Verducci's perspective on MLB; Ian Thomsen and Chris Mannix on the NBA; Austin Murphy and Seth Davis on college football and basketball, respectively. There are more than 100 writers, editors and photographers who contribute to SI on a weekly basis.
Past Issues:
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Comparisons to Other Magazines:
Superior writing and photography both make this magazine unique. SI is weekly and covers the entire sporting world.
Advertisers:
Advertising is primarily garnered from the top 200 sports brands.
Awards:
Sports Illustrated is the most acclaimed Sports weekly magazine in the history of publishing. Already in 2009, SI has garnered more than 30 awards for writing and photographic excellence.








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