Building Your Company's Vision (HBR OnPoint Enhanced Edition)
by: James C. Collins, Jerry I. Porras
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Product Description:
This is an enhanced edition of the HBR article 96501, originally published in September/October 1996. HBR OnPoint articles save you time by enhancing an original Harvard Business Review article with an overview that draws out the main points and an annotated bibliography that points you to related resources. This enables you to scan, absorb, and share the management insights with others. Companies that enjoy enduring success have a core purpose and core values that remain fixed while their strategies and practices endlessly adapt to a changing world. The rare ability to balance continuity and change--requiring a consciously practiced discipline--is closely linked to the ability to develop a vision. Vision provides guidance about what to preserve and what to change. A new prescriptive framework adds clarity and rigor to the vague and fuzzy vision concepts at large today. Managers who master a discovery process to identify core ideology can link their vision statements to the fundamental dynamic that motivates truly visionary companies--that is, the dynamic of preserving the core and stimulating progress.
This is an enhanced edition of the HBR article 96501, originally published in September/October 1996. HBR OnPoint articles save you time by enhancing an original Harvard Business Review article with an overview that draws out the main points and an annotated bibliography that points you to related resources. This enables you to scan, absorb, and share the management insights with others. Companies that enjoy enduring success have a core purpose and core values that remain fixed while their strategies and practices endlessly adapt to a changing world. The rare ability to balance continuity and change--requiring a consciously practiced discipline--is closely linked to the ability to develop a vision. Vision provides guidance about what to preserve and what to change. A new prescriptive framework adds clarity and rigor to the vague and fuzzy vision concepts at large today. Managers who master a discovery process to identify core ideology can link their vision statements to the fundamental dynamic that motivates truly visionary companies--that is, the dynamic of preserving the core and stimulating progress.
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Rating: - The components of visionary companies
James Collins is a management researcher from Boulder (Colorado) and Jerry Porras is a professor of organizational behavior and change at the Stanford Graduate School of Business. This article is based on their novel 'Built to Last: Successful Habits of Visionary Companies'.
In this 1996-article, the authors explain the successful companies have core values and core purpose that remain fixed while their business strategies and practices adapt to a changing world. Great companies understand ... Read More
Rating: - The components of visionary companies
James Collins is a management researcher from Boulder (Colorado) and Jerry Porras is a professor of organizational behavior and change at the Stanford Graduate School of Business. This article is based on their novel 'Built to Last: Successful Habits of Visionary Companies'.
In this 1996-article, the authors explain the successful companies have core values and core purpose that remain fixed while their business strategies and practices adapt to a changing world. Great companies understand ... Read More
- The components of visionary companiesJames Collins is a management researcher from Boulder (Colorado) and Jerry Porras is a professor of organizational behavior and change at the Stanford Graduate School of Business. This article is based on their novel 'Built to Last: Successful Habits of Visionary Companies'.
In this 1996-article, the authors explain the successful companies have core values and core purpose that remain fixed while their business strategies and practices adapt to a changing world. Great companies understand ... Read More
- The components of visionary companiesJames Collins is a management researcher from Boulder (Colorado) and Jerry Porras is a professor of organizational behavior and change at the Stanford Graduate School of Business. This article is based on their novel 'Built to Last: Successful Habits of Visionary Companies'.
In this 1996-article, the authors explain the successful companies have core values and core purpose that remain fixed while their business strategies and practices adapt to a changing world. Great companies understand ... Read More
